Insights

Notes from someone who has actually operated in Japan.

I write The Persimmon Brief — a newsletter on the Japanese and broader Asian consumer market, written for people building real businesses there rather than admiring it from a distance. Some issues are market analysis. Some are stories from the operating trenches. All of them are written for operators, not tourists.

If you want a sense of how I think before we ever talk, this is the place to start.

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